Want to protect your Business Name?
Business Name Registration is vital when it comes to setting up and maintaining your business. Your business name is one of the most important assets your business has. This is ideal for sole traders, start-ups, side hustlers, contractors, SME’s, limited companies and freelancers looking to protect their name and reputation.
Pros of Registering your Business Name
Frequently Asked Questions (FAQ)
Whether you’ve been trading for a while, or you’re just starting up, registering your business name with Start.biz will ensure you are protected from ‘passing off’ (name copying). Here’s all you need to know.
With over 10 million businesses in the UK, and thousands of new businesses forming every month, the likelihood of someone else having a similar/same business name to you is increasingly likely. Business Name Registration gives you peace of mind and an edge on your competition.
You may not have experienced passing off to date, but that does not make it any less likely. The longer you have been trading, the better your reputation and therefore there is a higher chance of your name being copied, intentionally or otherwise. With our Business Name Registration you will have an assigned qualified Intellectual Property expert guide you through the process, deal with all administration for your case and Start.biz will cover your legal fees up to £10,000.
Your rights do not change, you can still pursue the opposing enterprise you believe are passing off as your business. However, financially this is likely to cost you £10,000’s if not £100,000‘s to take it to court. Emotionally, you may have to engage directly with the owner of the opposed enterprise, whilst also research and provide all the proof and data required to build a case. Start.biz will only support those businesses that have an active registration at the time of ‘passing off’ being recognised and can not enforce our service retrospectively. This would become clear upon investigation, whereby opposing parties can have cases dismissed. This is why we strongly suggest you register your business name at the earliest possible stage.